BRAD SZOLLOSE: Award Winning Author, Generational Expert & Keynote Speaker

Open Bookings Production Media Agency

Photo Shoot Location: Manhattan, New York

BRAD SZOLLOSE: Award Winning Author, Generational Expert & Keynote Speaker

Grand Central Station

 Columbus Circle: Time Warner Center

Steelcase

Open Bookings Production Media Agency

“Over the past 15 years, Brad observed a startling change in corporate America;the latest generation of adult workers known as Generation Y grew up immersed in new technologies, such as multi-player video games, Speak & Spell, Internet Pen Pals and a computer in the home. Along with parents who viewed them as peers and a micromanaged activity list of karate classes and dance lessons. And now you expect them to sit in a cubicle for 8 hours a day? They can’t do it.”

(http://www.bradszollose.com)

Open Bookings Production Media Agency

“Because each generation after 1977 was raised with technology in their toys, they have learned to manipulate digital information before they could read, write, and sometimes… before they could speak.“Unbeknown to most, companies such as Kodak derive 50% of their current revenue from the same technologies mentioned above. Devices that did not exist 5 years ago that directly take advantage of the working and shopping habits of Generation Y.”

“Will Baby Boomers stop being relevant 
in the not too distant future?”

Open Bookings Production Media Agency

Szollose studied this phenomenon and realized that everyone—business owners, executives, parents, school teachers and college professors —would be facing a whole new generation that they were incapable of communicating with. Each generation must be made aware of this “cultural” difference and adjust their management methods accordingly if they wish to succeed. The result of this research is Brad’s new book, Liquid Leadership: From Woodstock to Wikipedia – Multigenerational Management Ideas That Are Changing The Way We Run Things.”

“Are you ready to adjust your leadership style to the 21st Century?”

Brad Szollose

Open Bookings Production Media Agency

http://www.bradszollose.com

http://www.steelcase.com

http://www.grandcentralterminal.com

http://www.theshopsatcolumbuscircle.com

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